With the introduction of a multiplayer poker platform in 2003, Apollo Slots once again rose to the challenge of creating a safe environment for active online casino and poker players, establishing a relationship with players that went well beyond the norm. This, in conjunction with planned VIP and Millionaire parties ensured the brand maintained a trusted status amongst it players.
In addition to marketing and branding exercises, Apollo Slots sponsored numerous charity events, and donated large sums to popular charity causes.
Growing steadily in size through extensive marketing campaigns, including internet advertising sites, radio, and TV, Apollo Slots quickly grew into a powerful brand in South Africa.Īggressive sponsorships of national television programs (including the world acclaimed “Big Brother”), and prime time advertisements on both radio stations and televisions, ensured the brand name grew to household status, and indeed changed the face of online gaming in South Africa. The Apollo Slots brand has been in operation since 1999, with the introduction of our exciting casino software to the South African market.